Global E-commerce · 2025

ShadeSpace.

Shade Space manufactures in Dargaville, New Zealand, and sells worldwide, mainly to the United States. The store had to work like a US e-commerce brand selling a made-to-measure product online.

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  • Website Design
  • E-commerce
  • SEO
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Website Design & Development · 2025

ShadeSpace.

A Shopify store built for the US and international market. It’s now one of the world’s most popular shade-sail e-commerce sites, with a 3D configurator, fabric comparison tools and duties-paid express delivery to 150+ countries.

The Brief

Made in Dargaville and sold worldwide, mainly to the US. The store had to sell a made-to-measure product online: guide a first-time buyer to exact dimensions, explain why architectural fabric costs more than a hardware-store sail, and take the order with duties and freight included.

What We Built
  • Built the store on Shopify with a custom shade-sail configurator that walks buyers through shape, dimensions, fabric and edge finish before adding to cart.
  • Designed a fabric comparison system with lifestyle, 20 cm swatch and 10× macro views for Monotec 370, Commercial 95, ExtraBlock 330 and Shadetec 320, plus a spec table against hardware-store sails.
  • Added a free swatch-pack request and a callback form with photo upload so the workshop can sanity-check measurements before anything is cut.
Custom Sail Configurator

Made-to-measure, in 3D

Enter the distances between your fixing points and the configurator draws the sail live, in plan or 3D view, allowing for fabric stretch and tensioning hardware.

Compare Fabrics Tool · Square Shade Sail Product Page

Proof before purchase

Compare any fabric in use, as a 20 cm swatch and under the microscope. Then pick fabric and colour on the product page, with the to-your-door price shown up front.

Responsive

Every page, every screen.

In Numbers
150+

countries shipped to, duties and taxes paid

USA

primary market, served from Dargaville

73

colours across four fabrics

Custom sail configurator
Compare fabrics tool
Square Shade Sail product page
Fabrics & colours: 73 swatches
ShopifyCustom configuratorSwatch request flowLearn hub
shadespace.comCrafted by KRUSH Digital
Mobile

Home

Mobile

Custom sail configurator

Mobile

Compare fabrics tool

150+

countries shipped to, duties and taxes paid

USA

primary market, served from Dargaville

73

colours across four fabrics

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