Channel 01 · of 144K · 25 fps

Make the complicatedclick in 90 seconds.

If people need a demo to understand what you do, you need an explainer. We distil your product, service or process into a tightly scripted 60 to 90 second story, then make it in animation, live action or a mix of both.

Krush TV60 to 120 seconds
Typical length
60 to 120 seconds
Turnaround
3 to 5 weeks
Guide price
From $4,500 NZD
Best for
Homepages & landing pages

On set with brands across Aotearoa

Explore GroupTEDxFieldaysLes MillsLive ON AIR
What it's for

Why brands use
explainer videos.

Complex ideas, made obvious in 90 seconds.

01

Lift landing page conversion

A clear explainer above the fold answers 'what is this?' before visitors bounce, and keeps them on the page long enough to act.

02

Shorten the sales cycle

Send the video ahead of a call so prospects arrive already understanding the product. Your team starts at the interesting part.

03

Cut support load

A good explainer answers the same five questions your support team fields every day, at 2am, without a ticket.

Best forHomepages & landing pagesSaaS & tech productsSales decks & pitchesOnboarding new customers
What’s included

Everything to get it made and seen.

  • Discovery workshop & message hierarchy
  • Script with up to two revision rounds
  • Storyboard or style frames
  • Professional voiceover talent
  • Animation or live-action production
  • Music licensing & sound design
  • Captions plus 16:9, 1:1 and 9:16 versions
How we work

From brief
to final cut.

Five stages, clear sign-offs and no surprises. You'll see the script, the storyboard and the first cut before anything is final.

Sequence · brief_to_final_cut00:00:00:00
00:0000:1500:3000:4501:0001:15
V1
BriefScriptShootEditDeliver
V2
Creative conceptScriptShoot dayFirst cutMasters
A1
  1. 01Pre-production

    Brief & strategy

    We pin down the audience, the goal and where the video will live. Then we turn it into a creative concept and a clear, itemised quote.

    Creative conceptItemised quote
  2. 02Pre-production

    Script & storyboard

    Scripts, storyboards, shot lists, casting and locations are all signed off before a camera rolls, so shoot day has no surprises.

    ScriptStoryboardShot list
  3. 03Production

    Shoot or animate

    A tight crew with cinema cameras, lighting, audio and drone, or our motion team building frames in 2D and 3D.

    Shoot dayRushes
  4. 04Post-production

    Edit, grade & sound

    Offline edit, two rounds of feedback, colour grading, sound design, music licensing and captions.

    First cutGradeMix
  5. 05Delivery

    Cut for every channel

    Master files plus every aspect ratio and cut-down your channels need, with advice on where each one performs best.

    MastersCut-downsCaptions

Explainer Videos
questions.

Most land between 60 and 90 seconds. That's long enough to cover problem, solution and call to action, and short enough that most viewers finish. We'll recommend a length once we've seen your script.

Animation suits abstract products like software, finance or processes you can't film. Live action builds trust when people, places or physical products are the story. Plenty of our explainers blend both.

Yes. Scriptwriting is where explainers succeed or fail, so it's included in every project. We run a short discovery session, draft the script and refine it with you before anything is animated or filmed.

Our explainer videos start from $4,500 NZD for a 60-second animated piece. Price scales with length, animation complexity, and whether we're filming. Every quote is itemised before we start.

Yes. We keep project files so we can swap screens, update pricing or re-record lines without starting again.

Related formats

Often paired
with this.

Most productions combine formats. One shoot can cover several of these.

See all 14 video formats
Standing by

Let's make your
explainer videos.

Tell us what you want people to feel, know or do. We'll come back with a creative approach and an itemised quote within two working days.

Get a quick quote
14 formats.
One crew, every kind of video
From $1,500.
Clear, itemised pricing
NZ-wide.
Auckland-based, filming nationwide
CAA-compliant.
Certified drone operation

Ready to talk about
your project?

Tell us what you need. We’ll come back with ideas, a timeframe and a fixed quote.

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